PERE Sustainable Investing 2024

Backing ESG progress in private real estate

PERE’s 2024 Sustainable Investing report finds a tougher landscape for ESG chiefs

Sustainably-minded private real estate investors face something of an uphill struggle. ESG commitments remain relatively popular, but the real estate industry’s sustainability leads themselves are feeling burned out and frustrated by the difficulty of achieving impact. Plus, plenty of significant challenges remain at the property level, from stranded asset risk to problems accounting for embodied carbon.

INSIDE PERE'S 2024 SUSTAINABLE INVESTING REPORT

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Sustainable investing in real estate: Key trends

Net zero is just one part of the sustainability story. So, where else are real estate investors focusing when it comes to ESG improvements?
green maze

Real estate ESG professionals feel lost and burned out

Decarbonization is mission-critical for private real estate. But ESG professionals in the industry say they are too stressed and overworked to achieve meaningful change.

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Sustainability has been a growing concern over recent years and is frequently cited as a top priority by managers and investors. From simple but effective steps such as turning down the thermostats in shopping centers to more advanced measures such as fitting solar panels on the roofs of logistics assets, there are many ways managers can make buildings more sustainable, and PERE’s Sustainable Investing report is ripe with them, as it is with investor perspectives and the latest developments on standardizing carbon accounting and disclosures.

Private real estate capital has a prominent role in the ESG pact. Indeed, the built environment is responsible for around 30 percent of global carbon emissions – a quite sizable chunk for just one sector. So, the efforts that investors and fund managers are undertaking to bring that number down to net-zero by 2050, in line with the goal set by the Paris Accord, is encouraging. As is the growing acknowledgement of their key role in the creation of thriving towns and cities, and in contributing to the wellbeing of their tenants. Slowly, the dots are being connected between healthy, wealthy communities and building users, and resilient property assets producing value-add returns.

Measuring up on the ‘E’ and ‘S’ components of the ESG equation is a multi-stakeholder responsibility – a real team effort, bigger than any single country, government or business sector – but institutional capital certainly has a driving seat position in delivering long-term positive outcomes for us all.

A new generation of tenants have a growing awareness their environment can have a fundamental impact on general health – physical and mental. If we enjoy the spaces we inhabit, then our productivity rises, too – good for society, good for the economy. But good for property owners’ bottom line? Health and wellness have become a core agenda item in the wider sustainability conversation.

But investors are in the business of money-making and initiatives to increase natural light, provide cleaner air, ensure energy efficiency and keep tenants active, often do not come cheap. So, can the ‘S’ factors of ESG deliver the value-add to offset costs? Although the data set to make that correlation is still immature, there is growing segment of the market with a gut feeling that in the long-term, the current health and wellness focus in real estate will yield financial results for capital owners.

Sustainability in private real estate now extends beyond the environmental to include the social component of ESG. This year’s PERE Sustainable Investing report highlights a shift toward a more holistic, human-centric approach, where responsible investing not only meets green criteria but also creates meaningful societal impact. Engaging with tenants and communities is proving to enhance tenancy, renewals, and rental growth, driving better outcomes for all.

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